The Creative Age of LED Screen Has Came

Nowadays, the popularity of the regular LED display in everyday life has caused the aesthetic fatigue of the masses. In this era of information high-speed operation, users are in urgent need of innovation and highlights. Moreover, the products of conventional LED display tend to be homogenized. The aggravation of vicious competition has prompted some manufacturers to find new breakthroughs and develop creative products. And, with the particularity of industry, field and display material, the method and form and shape of ordinary display are also raised higher. This is a product of the survival of the fittest renewal process, but also the inevitable result of the development of the industry.

As far as the current development situation is concerned, the demand for creative display is increasing year by year in the fields of business, advertising, entertainment and other fields. For example, museums, technology museums and other cultural venues, commercial complexes, landmark buildings, bars and amusement products need more creative display to reflect the scene effect and visual experience. And, through the application and performance of different places, the design, form, and software of the appearance need specific creative ideas. In recent years, many amazing examples of creative LED display have also appeared in the industry. At the same time, they also impressed us, even once proud. This kind of visual experience presented in front of people in the way of information media has more flexible interaction performance, displaying different content information according to different needs, and breaking through completely, satisfying users' pursuit of timeliness, comprehensiveness and dissemination.

Technological progress is the inevitable development of high and new "black science and technology"

As the LED display of high and new technology products, the iterative updating of technology is the main profit point and the bright spot of the product. When the LED display is emerging, because of the backwardness of the technology, the LED display screen only has only a single display of information and image function. With the progress of technology, especially the development of process manufacturing, product personalization and the improvement of LED display control system, LED display has made great breakthroughs and developments from appearance or content. It is like the appearance of LED's special display screen, which also breaks the traditional idea that the large screen splicing system can only be spliced into a rectangular shape. It can be freely spliced into various irregular shapes to display very creative content. It can not only attract the audience for the first time, but also better expand the application scope of LED display panel splicing.

In addition, just past 2016 is known as the "VR year", this title is certainly not Weakness lends wings to rumours. It is a common recognition by professionals from the world's scientific and technological community. The fire situation of VR/AR has also accelerated the multidimensional application of LED display technology. There are also many professionals in the industry, which are very interested in VR and AR, and have also been making such technical reserves. When technology reserves are in a certain degree, it is more practical. If we can solve the practical problems of users, they will be mass produced, and then widely marketed to the market. Intelligent interaction is also the mainstream word nowadays. VR and AR technology will perfectly achieve "human screen interaction". For industry development, it's not only a challenge, but also an opportunity. In addition, the naked eye 3D technology is also greatly enriched, or changed the form of LED display earlier. Holographic projection technology has now been applied to various fields of life. It can not only produce three-dimensional air illusions, but also make the illusions and performers interact, perform the performance together, and produce a shocking performance effect. It is also very likely to be an important segment of LED's creative display.

The market demand and return to complement each other "responsive" pattern

With the daily display of LED display, the price of conventional display products is also decreasing, and the competition among industries is becoming more and more prominent. The price war happens frequently, resulting in the continuous squeezing of the profits of enterprises. On the one hand, such changes have brought a huge impact on the conventional LED display market with low access threshold. Price war, homogeneous competition, almost become the current market environment. On the other hand, after many years of development of LED display industry, a large number of mid and low end products have serious excess capacity, which also leads to further deterioration of the market competition environment, and enterprises are struggling in the brutal market competition. It is the market competition is becoming increasingly severe, prompting many LED display manufacturers have played the game product differentiation. Only from the difference of dissimilation can we win the market competitiveness and win the market opportunity.

Of course, from the point of view of consumers and the public, most of the traditional LED display parties are mostly rectangles, but there are not many new ideas in appearance. The public seems to have had severe aesthetic fatigue on such display. This is obviously not matched with the present era of high information and digital. However, the LED display, especially the outdoor LED display screen, plays a vital role in the information dissemination and display function. Therefore, how to become an industry leader and attract the public's attention has become an irresistible development mission for LED display enterprises. Therefore, the creative display of the market has come into being. More commercial display occasions and industry designers are also starting to integrate creative ideas into design concepts, which will also drive LED display into wider and higher market applications.